Environmental Graphic Design | Signage & Wayfinding | Branding Design Strategy | Project Management | Construction Oversight

Arriving at a Disney park is where the magic begins. Gateways, wayfinding, directories, and signage don't just provide information; they are a part of what builds anticipation and excitement. This scope includes both the roadway & ferry pier areas.

TOKYO - The Tokyo Disneyland Hotel opened to great fanfare in 2002 and was quickly regarded as the most grand hotel in the collection. The environmental graphics are subtly laced throughout the opulent "Mick-torian" spaces and the signage is treated more like fine art.

Ground up construction of an 11-story office building, 3-story event center, 8-story parking garage and half acre of connecting exterior green spaces

The ultimate luxury property in the heart of Beverly Hills. Rich materials – stone, leather, mirror polished gold aluminum – were used to create this opulent sign program which blends perfectly with the environments of the interior, amenities, exterior and throughout the site.

At its inception in the summer of 2004, MGM’s CityCenter would be the most ambitious, and ultimately the most expensive privately-funded development project in US history, requiring 30,000 signs throughout the 66 -cre, 19-million square foot project. I led this massive signage and wayfinding effort from strategy to completion as the Executive Graphic Design Director for Gensler, Executive Architect of the project.

Mixed-use development in the heart of downtown Culver City, providing a vibrant live-work community with light rail access.

Campus-wide signage program with interior and exterior signage, and environmental graphics

The Shirley Ryan AbilityLab (formerly Rehabilitation Institute of Chicago) is a premiere rehabilitation destination for adults and children with the most severe, complex conditions — from traumatic brain and spinal cord injury to stroke, amputation and cancer. Gensler, in partnership with HDR, and in association with Clive Wilkinson Architects and EGG Office, designed the 27-story, 1.2-million-square-foot facility as the first-ever “translational” research hospital in which clinicians, scientists, innovators, and technologists work together in the same space – surrounding patients, discovering new approaches and applying (or “translating”) research real time. This translational approach means patients have 24/7 access to the brightest minds, the latest research, and the best opportunity for recovery.

A boutique, beachfront hotel in Santa Monica CA. Project included interior, exterior, wayfinding and code signage, as well as the project branding. Services - Concept Design through Construction Administration.

Designed by Frank Gehry, this single level, 435,000 sf office building houses 2,800 employees. With a 9-acre roof garden, it is the home to 6 food service venues and 22 micro pantries. We provided the ultimate "hackers" sign program using an urban palette of concrete, painted graphics and found objects.

Passenger-side improvements to the departure/arrival "horseshoe", including new Terminal IDs, Digital Airline IDs, International Terminal Identification and color-changing light ribbons.

Taking a cue from chip design, we designed NVIDIA’s EGD & signage to be a network of subtle connections, organized around a highly-visible staircases. The EGD supports a buidling design that fosters impromptu interactions with multiple platforms and outdoor workspaces that facilitate creative thinking while showcasing NVIDIA’s commitment to sustainability. The triangular buildings of the NVIDIA campus help make it one of the most-recognizable headquarters in Silicon Valley.

Identity, Graphics and Signage for this retail mall to tech office conversion project.

A new image and signage program for a re-purposed factory building once used to make the iconic pens. https://lamag.com/news/drawing-on-its-past

Reimagining this Sunset Blvd retail center, by updating the environmental graphics, wayfinding, signage and tenant guidelines.

The award-winning music center made up of two pavilion buildings that are delicately connected. Housing state-of-the-art facilities for live music performances as well as recording. The patterns were inspired by the rhythms of jazz music.

Brand Strategy, Visual (graphic) Design, Environmental Design

Through a series of strategic acquisitions of related businesses, World Oil has steadily grown into one of California’s largest privately-held companies. Today, this 75-yr old business is a highly diversified corporation that produces petroleum-based and recycled products and provides vital transport, environmental and recycling services. However, there were challenges to operating as (5) independent businesses and brands. We helped them realize their vision – a unified organization with a strong leverageable (master) brand. Once organized under the World Oil master brand, a new identity system was designed to help support and tell the broader World Oil story. The brand relaunch included packaging, facility signage and a redesign of the company’s largest and most visible billboards – their tanker and vehicle fleets.